Marketing – Is The Expectancy Theory Useful

Marketing -Is The Expectancy Theory Useful

First, watch the video:

Then, discuss with your group. 

. Choose one of the following prompts.

Is the expectancy theory useful for organizations in understanding how employers can motivate employees? Why or why not? Recommend one or two best practices for organizations concerning employee motivation and pay.

Many organizations discourage open discussions about pay information (although this practice is not compliant with federal law). Discuss equity theory in light of pay secrecy and pay openness practices. Recommend one or two best practices for organizations concerning pay equity.

 

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